Welcome To The Influence Project

At its most basic level, leadership is influence.  Sometimes, the influence can lead us to a place we don’t want to go.  Have you been sucked in by “The Influence Project” tweets?  I admit, I was curious the first time I saw a tweet that stated “You are more influential than you think,” with a FastCompany link.  Instead of informative content discussing influence, I was disappointed to see it was simply a contest of sorts to see which person could get (read: influence) more people to click on the link.  I felt tricked and annoyed and bypassed all future invitations.  However, my interest was piqued and I wondered what FastCompany was trying to prove with this experiment.  Click HERE for the explanation, provided by Mark Borden in his July 5 article.

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