Welcome To The Influence Project
At its most basic level, leadership is influence. Sometimes, the influence can lead us to a place we don’t want to go. Have you been sucked in by “The Influence Project” tweets? I admit, I was curious the first time I saw a tweet that stated “You are more influential than you think,” with a FastCompany link. Instead of informative content discussing influence, I was disappointed to see it was simply a contest of sorts to see which person could get (read: influence) more people to click on the link. I felt tricked and annoyed and bypassed all future invitations. However, my interest was piqued and I wondered what FastCompany was trying to prove with this experiment. Click HERE for the explanation, provided by Mark Borden in his July 5 article.